International Research journal of Management Sociology & Humanities
( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH
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ROLE OF RETAIL BANKING IN INDIA
1 Author(s): AARTI NAGAR
Vol - 4, Issue- 2 , Page(s) : 646 - 655 (2013 ) DOI : https://doi.org/10.32804/IRJMSH
Indian banking industry, during the course of its evolution and growth, has transverse through innumerable twists and turns. It has braved many challenges, weathered many a storm, withstood many onslaughts and has emerged as one of the dynamic and vibrant industries. Whether it is class banking or mass banking, private ownership or public sector status, administered interest rate regime or a state of operational freedom, bound by antiquated manual processes or a scenario witnessing a technological revolution, the industry