The nature of contemporary work scenarios involves huge emotional labor and customer orientation for organizational success. Organizations today are characterized by changing customer and stakeholder demand on the all resource of the organization- most importantly the human resource. Eminent researchers have highlighted the role of emotional competencies and relationship management as key to the business success. The acknowledgement to develop emotional competencies of the workforce therefore becomes a focal point of the human resource practitioners and trainers. This paper attempts to review the vast literature surrounding emotional intelligence in context organizational settings. It highlights the role of emotional intelligence in relation to employee’s performance. It also proposes the development of emotional intelligence among employees by examining the benefits of an emotional competent workforce for competitive advantages.