( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

Impact Factor* - 6.2311

**Need Help in Content editing, Data Analysis.

Research Gateway

Adv For Editing Content

   No of Download : 40    Submit Your Rating     Cite This   Download        Certificate


    1 Author(s):  MS. PRANJAL DESAI

Vol -  11, Issue- 6 ,         Page(s) : 54 - 61  (2020 ) DOI : https://doi.org/10.32804/IRJMSH


Financial literacy means ability to use financial knowledge and skills to manage personal finance for financial well-being. As India is moving towards the women empowerment one of the biggest challenge to our country is Women’s economic empowerment. The present study attempts to measure the financial literacy among working women in Bardoli region. The study also aimed to relationship between demographic and socio economic factors with financial literacy. To determine the financial study the data were collected through structured questionnaire. The study reveals that there is low level of knowledge about Investment Avenue among working women. Financial attitude and behaviour is not associated with monthly income of respondents.

• Rai K, Dua S & Yadav M (2019). Association of Financial Attitude, Financial Behaviour and Financial Knowledge Towards Financial Literacy: A Structural Equation Modeling Approach. Fortune institute of international business, 1-10, https://doi.org/10.1177/2319714519826651.
• Binod A(2019). Financial Literacy among Women in Kerala: a Rural – Urban Comparison. International Journal of Humanities and Social Science Invention, 8(2), 23-28.
• Gopeekrishna, S., & Geetha, K. T. (2018). Status Of Financial Literacy On Economic Empowerment Of Working Women Of Kerala. Economic Development of India, 1(1), 85-94
• Rani, D. S. (2017). A study on the level of finanical literacy among rural women in virudhunagar district. ijariie, 86-91.
• Kumar M & Mankani R (2017). A Study of Level of Awareness Regarding Investment Avenues among Educated Working Women with Special Reference to Mumbai City. International Journal of Research in Economics and Social Sciences, 7(9), 271-277.
• Lokhande, M. A. (2015). A Study of Investment Awareness and Patterns of Savings and Investments by Rural Investors. Indian Journal of Finance, 9(7), 22-31.
• Jhatiya N (2018). A Study on Investment Awareness among Working Women in Kachchh district. International Journal of Research in all Subjects in Multi Languages, 6(3), 107-111.
• Amsaveni M & Nithyadevi M (2018). a study on working women’s attitude towards investment with special reference to Tiruppur District. International Journal of Scientific Research and Modern Education, 8-11.
• Bhuvaneswari, A. (2017). Attitude of Investors’ Towards Investment: Male and Female Differences. International Journal of Management and Development Studies, 6(1), 7-14.
• Raju N & Patra A (2016). A Study on Investor’s Attitude towards Investment in Equity Stocks with Reference to Visakhapatnam District (Andhra Pradesh). International Journal of Latest Technology in Engineering, Management & Applied Science, V(XI), 94-99.
• Kothari, H. (2012). Investors Behaviour towards Investment Avenues: A Study with reference to Indore City. Altius Shodh Journal of Management & Commerce.
• Parimalakanthi, K., & Kumar, M. A. (2015). A Study on Investment Preference and behaviour of Individual Investors in Coimbatore City. Bonfring International Journal of Industrial Engineering and Management Science, 5(4), 170.
• Sah, P. V. (2017). A Study on Investment Behavioural Patterns of Women Investors. CVR Journal of Science and Technology, 13, 107-110.
• Gangwar, R., & Singh, R. (2018). Analyzing Factors Affecting Financial Literacy and its Impact on Investment Behavior among Adults in India. Available at SSRN 3266655.
• Gupta S (2017). To measure the levels of financial literacy among individuals of Delhi, Indian Journal of Research, 833-837.
• Lazar, D., & Chandirasekar, B. (2016). Demographic vs Financial Literacy: A study among earning women in Pondicherry. International Journal of Commerce and Management Research, 2455-1627.

*Contents are provided by Authors of articles. Please contact us if you having any query.

Bank Details