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GLOBALISATION AND CULTURAL IDENTITY:A CRISIS
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Author(s):
DR VILOK SINGH
Vol - 8, Issue- 5 ,
Page(s) : 230 - 244
(2017 )
DOI : https://doi.org/10.32804/IRJMSH
Abstract
Globalization is a dynamic process which impacts differentially on various cultures around the world. It permeates cultural boundaries and in the process results in the spread of Western ideologies and values across the world. This paper investigates the relationship between globalization and cultural identity crisis underlying assumption that globalization is manifested in the intercultural penetration processes which have substantial effects on the cultural identities. Consequently, globalization is defined as a set of cultural interpenetration processes, which go back further than the 20th century.
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