( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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CHANGING FACE OF WOMEN ENTERPRENEURSHIP IN INDIA WITH SPECIAL REFERENCE TO JABALPUR CITY

    2 Author(s):  DR. ABHINICA SAHU, ANJANA RAI

Vol -  8, Issue- 6 ,         Page(s) : 45 - 50  (2017 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

Male Entrepreneurs have their personal savings and bank finance to start their enterprise. While women entrepreneurs invest through family and personal funds. Man wish to be entrepreneurs because of job frustration, side activity of present job, for grabbing an opportunity. A Women wants to start their enterprise because willingness to earn extra money for their family, willingness to keep themselves gainfully occupied, inability to seek wage employment, lack of growth in present job etc. Motivations to start an enterprise for men are self image as it relates to status, Desire to grow faster. Motivations for women to start an enterprise are flexibility in working hours, desire to be independent. Personality of men entrepreneurs is different from women entrepreneurs as Male Entrepreneurs are goal oriented, they have high level of self confidence, and they have some traits like innovative and idealistic. While women entrepreneurs are flexible and tolerant, they have adequate self confidence, they are creative and realistic.

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