( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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THE BARRIERS TO SPILLOVERS IN TOURISM AND HOSPITALITY INDUSTRY IN ALAPPUZHA DISTRICT

    1 Author(s):  DR. JEEMON JOSEPH

Vol -  6, Issue- 10 ,         Page(s) : 120 - 127  (2015 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

The development of tourism can contribute a lot to our country through reduction of the level of poverty, creation of job opportunities as well as increase of the national income. This study presents barriers to tourism expansion in Alappuzha district as perceived by domestic and international tourists as well as tour operators and the public in the tourism sector of Alappuzha . The study was conducted in the seven provinces of Alappuzha including Alappuzha town. Structured questionnaires were utilized to collect the opinions from the stakeholders/participants. A random sample of 100 participants, including 31 international tourists, 17 domestic tourists as well as 32 tour operators and 20 natives of Alappuzha in the tourism sector, was selected to conduct the study.

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