1. BN Ahuja & Shakti Batra Mass Communications with Special Reference to Indian Conditions, Varma Brothers, New Delhi, 1978,pp.259-273.
2. Keval J Kumar Mass Communication in India, Jaico, Bombay, 1981
3. Nintin Jugran Bahuguna Media On Womens Issues-, Vidura, Vol. 36, 1999
4. Mahapatra,Subhasini 2006` Status of women towards empowerment' Rajat Publications, Daryaganj, New Delhi-2.
5. Agrawal, Vinod C and Rai, Kumkum 1988 ` Women Television and Rural Development' , National Publishing House.
6. Desai P 1996. The image portrayal in TV serials. From http//www.face.media.html. (Retrieved March 19, 2006).
7. Shrivastava N 1992. Women and Mass Media. New Delhi: Women Press Publications.
8. Pal BK 1987 ` Problems and concerns of Indian women' ABC Publishing House 72 A, Shanker Market, New Delhi-1 pp 91-94.
9. "Media Portrayals of Girls and Women" Media Awareness, www.media-awareness.ca/english, 2010.
10. Dhar S ; Pattnaik S.N. 1996 'Portrayal of Distorted image of Women by Indian Media', Communicator, Vol-31,
11. Chatterji Shoma. 1988`The Indian's women's search for an identity' Vikas Publishing house Pvt Ltd. Jangpura, New Delhi.
12. Reddy PA; Jayalakshmi M 2004 `Exposure of women to mass media' Classical Publishing company, Karam pura, New Delhi
13. Prasad Kiran (Ed.) 2005 ` Women and Media - Challenging Feminist Discourse' The women's Press Priyadarshini Vihar, Delhi
14. Various authors`Women and Media Decision making- The invisible barriers, Sterling Publishers Pvt Ltd.
15. Anusha Chopra, 2008 'Portrayal of Women in Print Media', www.responsenet.org
16. Shoma Munshi, "Images of Indian Women in the Media", www.iias.nl/iiasn/iiasn5/munshi.html
17. Jain, A 1996.Media images of women in India. Journal of Advertising, 30(3): 51-52.
18. Shashi Kaul and Shradha Sahni 2010. Portrayal of Women in Television (TV) Serials: 15-20