( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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MARGINALIZATION OF WOMEN IN THE SPORTS MEDIA INDUSTRY: A SOCIOLOGICAL ANALYSIS OF REPRESENTATION, POWER AND STRUCTURAL INEQUALITY

    2 Author(s):  DR. RAVI PRAKASH,DR. RAKESH KUMAR TIWARI

Vol -  17, Issue- 8 ,         Page(s) : 171 - 188  (2026 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

The sports media industry occupies a powerful position in contemporary society because it does not merely report sporting events; it determines which athletes, sports, performances and narratives receive visibility, legitimacy and commercial value.

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