International Research journal of Management Sociology & Humanities
( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH
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THE ROLE OF ARTIFICIAL INTELLIGENCE IN SPORTS: OPPORTUNITIES, CHALLENGES, AND FUTURE TRENDS
1 Author(s): DR. VANDANA GUPTA
Vol - 17, Issue- 7 , Page(s) : 188 - 193 (2026 ) DOI : https://doi.org/10.32804/IRJMSH
Artificial Intelligence (AI) has transformed the sports industry by improving athlete performance, sports management, and fan engagement.