( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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THE RISE OF E-COMMERCE AND ITS IMPACT ON TRADITIONAL COMMERCE IN EMERGING ECONOMIES

    2 Author(s):  AYUSHI KAPOOR,PROF. MAHENDRA NATH PANDEY

Vol -  16, Issue- 9 ,         Page(s) : 217 - 220  (2025 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

Commerce has undergone a transformative shift with the advent of digital technologies. Traditional commerce, characterized by face-to-face transactions and physical marketplaces

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