( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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INFLUENCER MARKETING

    3 Author(s):  DR RIMA PARIKH,DR MEGHNA SHAH,DR DHARA JOSHI

Vol -  16, Issue- 10 ,         Page(s) : 23 - 31  (2025 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

Digital presence is considered a compulsory medium of communication for reaching the customers. The customers receives the advertisement about the product from the variety of media but is overloaded and unable to make decisions.

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