To a great extent this beautiful quote will help the readers to understand the real approach of this paper. Since a long time beauty has been a demanding subject for writing. Every person/society/culture has its own views on the concept of beauty. Sometimes it becomes the subject of debate for both; As Men are to football as women are to their looks; Men mostly attempt to have a desire to be in shape for athletics, while women do it for everyday life. On the other hand beauty is considered to be in the eyes of beholder but society and environment can change the standards of what is viewed as beauty. In Afro-American culture this racialised beauty has very devastating effects in the lives and relations of the people. Toni Morrison’s The Bluest Eye is a very famous book which has this sort of beauty as its theme. Toni Morrison, one of the major literary figures in contemporary Afro-American fiction, was awarded the Nobel Prize for her outstanding contribution to English literature.