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SOCIAL MEDIA EFFECTS ON WELL-BEING, IDENTITY, AND CONSUMER BEHAVIOUR: A THEMATIC REVIEW
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Author(s):
DR. MANSI BANSAL ,DR. KAMALDEEP KAUR
Vol - 16, Issue- 11 ,
Page(s) : 372 - 384
(2025 )
DOI : https://doi.org/10.32804/IRJMSH
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Abstract
The social media has become an important part of today's communication, impacting on interpersonal communication, identification performance, information sharing and consumer behaviour.
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