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INTERNET AS A POLITICAL TOOL IN DIGITAL DIVIDE AND ELECTORAL BEHAVIOUR IN RURAL MUZAFFARNAGAR
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Author(s):
BEGRAM,DR. PRAVIND KUMAR
Vol - 16, Issue- 12 ,
Page(s) : 192 - 197
(2025 )
DOI : https://doi.org/10.32804/IRJMSH
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Abstract
This study examines how internet access and digital media shape electoral behaviour among rural voters in Muzaffarnagar district, Uttar Pradesh. Based on a household survey of 250 respondents across 10 villages and interviews with 10 local panchayat leaders, the research reveals that while mobile internet penetration has improved
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